Policy Options Podcast · An insider’s look at creating political platforms – ITW 08
When a snap election was called in August, Canadians had a little over a month to prepare for a federal election and digest the platforms put forward by the political parties vying for their votes.

Each party focused on what they thought would get them the most seats in the House. The New Democrats talked about affordability writ large, the Conservatives prioritized financial well-being, the Bloc put Quebec’s interests first, the Greens focused on environmental sustainability and the Liberals promised a suite of measures to help stop COVID in its tracks.

Months of intense planning goes into every election campaign. So how are these platforms conceived and developed in the first place? Who decides what makes the final cut? And what happens when something goes wrong?

On Tuesday, January 25, 2022, in partnership with Carleton University’s Clayton H. Riddell Graduate Program in Political Management, we held a panel discussion with insider experts on the creation of political platforms for Canada’s federal parties.

Panelists were Angella MacEwen (senior economist, CUPE National and 2021 NDP candidate for Ottawa Centre), Dan Mader, (founding partner, Loyalist Public Affairs and deputy campaign manager of Erin O’Toole’s successful campaign to lead the Conservative Party of Canada), and Tyler Meredith (director of economic strategy and planning at Finance Canada and former policy adviser to Justin Trudeau). They were joined by IRPP President and CEO Jennifer Ditchburn in a moderated discussion.

Download for free. Tweet your questions and comments to @IRPP.

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Jennifer Ditchburn
Jennifer Ditchburn is the President and CEO of the Institute for Research on Public Policy. From 2016 to 2021, she was the Editor-in-Chief of the IRPP’s influential digital magazine, Policy Options. Prior to joining the IRPP, Jennifer spent two decades covering national and parliamentary affairs for The Canadian Press and for CBC Television. She is the co-editor with Graham Fox of The Harper Factor: Assessing a Prime Minister’s Policy Legacy (McGill-Queen’s).